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How to buy ServiceNow stock (NOW)

Buy ServiceNow stock in 5 easy steps, view past price performance and learn what’s ahead for the company.

ServiceNow is a software - application business based in the US. ServiceNow shares (NOW) are listed on the NYSE and all prices are listed in US Dollars. Its last market close was $1,022.98 – a decrease of 1.62% over the previous week. ServiceNow employs 22,668 staff and has a trailing 12-month revenue of around $10.5 billion.

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  2. Open an account. Provide your personal information and sign up.
  3. Fund your account. Deposit funds into your account by linking your banking information or transfer funds from another trading account.
  4. Search for the stock name – NOW. Search for the stock by name or ticker symbol.
  5. Buy the stock. Place your order. It's that simple.

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ServiceNow stock price (NYSE: NOW)

Use our graph to track the performance of NOW stocks over time.

ServiceNow shares at a glance

Information last updated 2024-11-15.
Latest market close$1,022.98
52-week range$637.99 - $1,061.66
50-day moving average $924.56
200-day moving average $803.61
Wall St. target price$997.44
PE ratio 164.0063
Dividend yield N/A
Earnings per share (TTM) $6.34

Is it a good time to buy ServiceNow stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

ServiceNow price performance over time

Historical closes compared with the close of $1022.1 from 2024-11-19

1 week (2024-11-13) -2.24%
1 month (2024-10-18) 10.89%
3 months (2024-08-20) 21.94%
6 months (2024-05-20) 32.02%
1 year (2023-11-20) 53.26%
2 years (2022-11-18) 155.92%
3 years (2021-11-19) 51.20%
5 years (2019-11-20) 261.17%

Is ServiceNow stock undervalued or overvalued?

Valuing ServiceNow stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of ServiceNow's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

ServiceNow's P/E ratio

ServiceNow's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 164x. In other words, ServiceNow shares trade at around 164x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

ServiceNow's PEG ratio

ServiceNow's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.813. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into ServiceNow's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

ServiceNow's EBITDA

ServiceNow's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $1.8 billion.

The EBITDA is a measure of a ServiceNow's overall financial performance and is widely used to measure a its profitability.

ServiceNow financials

Revenue TTM $10.5 billion
Operating margin TTM 14.95%
Gross profit TTM $5.7 billion
Return on assets TTM 4.7%
Return on equity TTM 16.22%
Profit margin 12.77%
Book value $45.03
Market Capitalization $214.5 billion

TTM: trailing 12 months

ServiceNow's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like ServiceNow.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

ServiceNow's total ESG risk score

Total ESG risk: 12.69

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and ServiceNow's overall score of 12.69 (as at 12/31/2018) is excellent – landing it in it in the 10th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like ServiceNow is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

ServiceNow's environmental score

Environmental score: 1/100

ServiceNow's social score

Social score: 4.69/100

ServiceNow's governance score

Governance score: 6.01/100

Environmental, social, and governance (ESG) summary

ServiceNow Inc was last rated for ESG on: 2019-01-01.

Total ESG score 12.69
Total ESG percentile 10.32
Environmental score 1
Social score 4.69
Governance score 6.01

ServiceNow share dividends

We're not expecting ServiceNow to pay a dividend over the next 12 months.

ServiceNow share price volatility

Over the last 12 months, ServiceNow's shares have ranged in value from as little as $637.99 up to $1061.655. A popular way to gauge a stock's volatility is its "beta".

NOW.US volatility(beta: 0.99)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while ServiceNow's is 0.986. This would suggest that ServiceNow's shares are less volatile than average (for this exchange).

ServiceNow overview

ServiceNow, Inc. provides end to-end intelligent workflow automation platform solutions for digital businesses in the North America, Europe, the Middle East and Africa, Asia Pacific, and internationally. The company operates the Now platform for end-to-end digital transformation, artificial intelligence, machine learning, robotic process automation, process mining, performance analytics, and collaboration and development tools. It also provides asset management, cloud observability, integrated risk management; information technology (IT) service management applications; IT service management product suite for enterprise's employees, customers, and partners; strategic portfolio management product suite; IT operations management product that connects a customer's physical and cloud-based IT infrastructure; IT asset management; and security operations that connects with internal and third party. In addition, the company offers integrated risk management product to manage risk and resilience; environmental, social and governance management product; human resources, legal, and workplace service delivery products; customer service management product; and field service management applications. Further, the company provides app engine product; automation engine; platform privacy and security product; and source-to-pay operations. It serves to government, financial services, healthcare, telecommunications, manufacturing, IT services, technology, oil and gas, education, and consumer products through service providers and resale partners.

Frequently asked questions

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What percentage of ServiceNow is owned by insiders or institutions?
Currently 0.184% of ServiceNow shares are held by insiders and 91.455% by institutions.
How many people work for ServiceNow?
Latest data suggests 22,668 work at ServiceNow.
When does the fiscal year end for ServiceNow?
ServiceNow's fiscal year ends in December.
Where is ServiceNow based?
ServiceNow's address is: 2225 Lawson Lane, Santa Clara, CA, United States, 95054
What is ServiceNow's ISIN number?
ServiceNow's international securities identification number is: US81762P1021
What is ServiceNow's CUSIP number?
ServiceNow's Committee on Uniform Securities Identification Procedures number is: 81762P102

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