How to buy Rocky Brands stock (RCKY)

Rocky Brands is a footwear & accessories business based in the US. Rocky Brands shares (RCKY) are listed on the NASDAQ and all prices are listed in US Dollars. Its last market close was $22.78 – an increase of 0.62% over the previous week. Rocky Brands employs 2,060 staff and has a trailing 12-month revenue of around $451.7 million.

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Rocky Brands stock price (NASDAQ: RCKY)

Use our graph to track the performance of RCKY stocks over time.

Rocky Brands shares at a glance

• Key figures

Information last updated 2024-12-18.

Latest market close	$22.78
52-week range	$19.51 - $39.50
50-day moving average more info button	$24.16
200-day moving average more info button	$29.69
Wall St. target price	$25.00
PE ratio more info button	12.648
Dividend yield more info button	$0.62 (2.73%)
Earnings per share (TTM) more info button	$1.79

Is it a good time to buy Rocky Brands stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Rocky Brands price performance over time

Historical closes compared with the close of $22.71 from 2024-12-23

1 week (2024-12-18)	0.31%
1 month (2024-11-25)	0.09%
3 months (2024-09-25)	-25.95%
6 months (2024-06-25)	-37.13%

1 year (2023-12-22)	-24.45%
2 years (2022-12-23)	-0.68%
3 years (2021-12-23)	36.0121
5 years (2019-12-24)	26.0918

Is Rocky Brands stock undervalued or overvalued?

Valuing Rocky Brands stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Rocky Brands's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Rocky Brands's P/E ratio

Rocky Brands's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 13x. In other words, Rocky Brands shares trade at around 13x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

Rocky Brands's PEG ratio

Rocky Brands's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.62. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Rocky Brands's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

Rocky Brands's EBITDA

Rocky Brands's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $52.1 million.

The EBITDA is a measure of a Rocky Brands's overall financial performance and is widely used to measure a its profitability.

Rocky Brands financials

Revenue TTM	$451.7 million
Operating margin TTM	8.79%
Gross profit TTM	$226.4 million
Return on assets TTM	5.16%
Return on equity TTM	5.98%
Profit margin	2.94%
Book value	$30.64
Market Capitalization more info button	$168.8 million

TTM: trailing 12 months

Rocky Brands share dividends

Dividend payout ratio: 26.61% of net profits

Recently Rocky Brands has paid out, on average, around 0% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 0% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Rocky Brands shareholders could enjoy a 0% return on their shares, in the form of dividend payments. In Rocky Brands's case, that would currently equate to about $0.62 per share.

While Rocky Brands's payout ratio might seem fairly standard, it's worth remembering that Rocky Brands may be investing much of the rest of its net profits in future growth.

Rocky Brands's most recent dividend payout was on 16 December 2024. The latest dividend was paid out to all shareholders who bought their shares by 2 December 2024 (the "ex-dividend date").

Rocky Brands share price volatility

Over the last 12 months, Rocky Brands's shares have ranged in value from as little as $19.5136 up to $39.5001. A popular way to gauge a stock's volatility is its "beta".

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Rocky Brands's is 2.132. This would suggest that Rocky Brands's shares are significantly more volatile than the average for this exchange and represent a higher risk.

Rocky Brands overview

Rocky Brands, Inc. designs, manufactures, and markets footwear and apparel in the United States, Canada, and internationally. It operates through Wholesale, Retail, and Contract Manufacturing segments. The Wholesale segment offers products, which includes sporting goods stores, outdoor retailers, independent shoe retailers, hardware stores, catalogs, mass merchants, uniform stores, farm store chains, specialty safety stores, specialty retailers, and online retailers in retail locations through a range of distribution channels. Retail segment sells its products directly to consumers through its websites comprising rockyboots. com, georgiaboot. com, durangoboot.

Frequently asked questions

What percentage of Rocky Brands is owned by insiders or institutions?
Currently 6.604% of Rocky Brands shares are held by insiders and 74.797% by institutions. How many people work for Rocky Brands?
Latest data suggests 2,060 work at Rocky Brands. When does the fiscal year end for Rocky Brands?
Rocky Brands's fiscal year ends in December. Where is Rocky Brands based?
Rocky Brands's address is: 39 East Canal Street, Nelsonville, OH, United States, 45764 What is Rocky Brands's ISIN number?
Rocky Brands's international securities identification number is: US7745151008 What is Rocky Brands's CUSIP number?
Rocky Brands's Committee on Uniform Securities Identification Procedures number is: 774830103