How to buy Helen of Troy stock (HELE)

Helen of Troy is a household & personal products business based in the US. Helen of Troy shares (HELE) are listed on the NASDAQ and all prices are listed in US Dollars. Its last market close was $62.78 – a decrease of 8.24% over the previous week. Helen of Troy employs 1,927 staff and has a trailing 12-month revenue of around $1.9 billion.

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Helen of Troy stock price (NASDAQ: HELE)

Use our graph to track the performance of HELE stocks over time.

Helen of Troy shares at a glance

• Key figures

Information last updated 2024-12-18.

Latest market close	$62.78
52-week range	$48.05 - $127.83
50-day moving average more info button	$67.86
200-day moving average more info button	$79.92
Wall St. target price	$86.75
PE ratio more info button	10.6862
Dividend yield more info button	N/A
Earnings per share (TTM) more info button	$5.96

Is it a good time to buy Helen of Troy stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Helen of Troy price performance over time

Historical closes compared with the close of $62.15 from 2024-12-19

1 week (2024-12-13)	-9.16%
1 month (2024-11-22)	-11.11%
3 months (2024-09-20)	4.16%
6 months (2024-06-21)	-37.13%

1 year (2023-12-22)	-48.76%
2 years (2022-12-22)	-39.39%
3 years (2021-12-22)	244.08
5 years (2019-12-20)	177.99

Is Helen of Troy stock undervalued or overvalued?

Valuing Helen of Troy stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Helen of Troy's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Helen of Troy's P/E ratio

Helen of Troy's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 11x. In other words, Helen of Troy shares trade at around 11x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

Helen of Troy's PEG ratio

Helen of Troy's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.0167. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Helen of Troy's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

Helen of Troy's EBITDA

Helen of Troy's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $273.9 million.

The EBITDA is a measure of a Helen of Troy's overall financial performance and is widely used to measure a its profitability.

Helen of Troy financials

Revenue TTM	$1.9 billion
Operating margin TTM	7.55%
Gross profit TTM	$899.4 million
Return on assets TTM	4.74%
Return on equity TTM	9.24%
Profit margin	7.35%
Book value	$68.71
Market Capitalization more info button	$1.5 billion

TTM: trailing 12 months

Helen of Troy share dividends

We're not expecting Helen of Troy to pay a dividend over the next 12 months.

Have Helen of Troy's shares ever split?

Helen of Troy's shares were split on a 2:1 basis on 22 September 1997 . So if you had owned 1 share the day before before the split, the next day you'd have owned 2 shares. This wouldn't directly have changed the overall worth of your Helen of Troy shares – just the quantity. However, indirectly, the new 50% lower share price could have impacted the market appetite for Helen of Troy shares which in turn could have impacted Helen of Troy's share price.

Helen of Troy share price volatility

Over the last 12 months, Helen of Troy's shares have ranged in value from as little as $48.05 up to $127.83. A popular way to gauge a stock's volatility is its "beta".

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Helen of Troy's is 0.852. This would suggest that Helen of Troy's shares are less volatile than average (for this exchange).

Helen of Troy overview

Helen of Troy Limited provides various consumer products in the United States, Canada, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The company operates in two segments: Home & Outdoor and Beauty & Wellness. The Home & Outdoor segment offers food storage containers, kitchen utensils for cooking and preparing salads, fruits, vegetables and meats, graters, slicers and choppers, baking essentials, kitchen organization, bath, cleaning, infant and toddler products, and coffee preparation tools and electronics; and insulated beverageware, including bottles, travel tumblers, drinkware, mugs, food and lunch containers, insulated totes, soft coolers, outdoor kitchenware, and accessories. This segment also provides technical and outdoor sports packs, bike packs and bags, hydration and travel packs, duffel bags and luggage, lifestyle and everyday packs, kid carrier packs, and accessories. The Beauty & Wellness segment offers mass, professional and prestige hair appliances, brushes, grooming tools, and accessories; and prestige shampoos, liquid hair styling products, treatments, and conditioners. This segment also provides thermometers, blood pressure monitors, pulse oximeters, nasal aspirators, humidifiers, faucet mount and pitcher water filtration systems, air purifiers, heaters, fans, and humidification, thermometry, water filtration, and air purification consumables. The company sells its products through mass merchandisers, sporting goods retailers, department stores, drugstore chains, home improvement stores, grocery stores, specialty stores, prestige beauty chains, beauty supply retailers, e-commerce retailers, wholesalers, warehouse clubs, and various types of distributors, as well as directly to consumers under the OXO, Good Grips, Soft Works, OXO tot, OXO Brew, OXO Strive, OXO Outdoor, Hydro Flask, Osprey, Drybar, Hot Tools, Curlsmith, and PUR brands.

Frequently asked questions

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What percentage of Helen of Troy is owned by insiders or institutions?
Currently 1.217% of Helen of Troy shares are held by insiders and 109.178% by institutions. How many people work for Helen of Troy?
Latest data suggests 1,927 work at Helen of Troy. When does the fiscal year end for Helen of Troy?
Helen of Troy's fiscal year ends in February. Where is Helen of Troy based?
Helen of Troy's address is: 1 Helen of Troy Plaza, El Paso, TX, United States, 79912 What is Helen of Troy's ISIN number?
Helen of Troy's international securities identification number is: USG4388N1066 What is Helen of Troy's CUSIP number?
Helen of Troy's Committee on Uniform Securities Identification Procedures number is: G4388N106