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SoFi vs. Ally: Which Bank Is Right for You?

Ally is best for its savings products, while SoFi is best for its convenient checking and savings hybrid account.

Whether you go with SoFi or Ally, you’ll be choosing one of the best online banks out there. Each bank offers accounts with few fees, 24/7 phone support, decent APYs and a variety of products and services. The differences in account offerings between the two online banks are marginal, but those small differences can add up.

SoFi vs. Ally: A quick comparison

Sofi logo
Sofi
Ally logo
Ally
Bonus
  • Up to $300 by meeting direct deposit requirements upon opening SoFi Checking and Savings
  • Up to $100 bonus for SoFi Checking and Savings referral
N/A
SavingsUp to 4.00% APY on savings by meeting deposit requirementsUp to 3.8% APY
Checking
  • Monthly fee: $0
  • Minimum deposit: $0
  • 0.50% APY
  • Monthly fee: $0
  • Minimum deposit: $0
  • Up to 0.25% APY
CDsN/A
  • Terms: 3 to 60 months
  • Up to 4.2% APY on 6-month term
  • $0 opening deposit requirement
ATMs
  • 55,000 Allpoint ATMs
  • Out-of-network ATM fee: $0, operator fees may apply.
  • 55,000 Allpoint ATMs
  • Out-of-network ATM fee: $0
  • ATM reimbursements: Up to $10 per month
BranchesOnline onlyOnline only

Ally vs. SoFi: Product offerings

SoFi and Ally are two of the most popular and well-known online banks. Both are FDIC-insured on their own, unlike many other digital banking fintechs like Chime and Current, which rely on third-party banks to insure their products.

Banking

SoFi and Ally offer some of the best personal bank accounts available. Ally Savings often earns itself a place on our best high-yield savings accounts list, and SoFi often takes the win for the best checking account. These accounts lack fees and deposit requirements, and they’re full of modern perks.

Both banks also allow joint owners on their accounts, use the Allpoint ATM network and accept mobile check deposits, and their APYs on savings are neck-in-neck.

With SoFi’s hybrid option, you only have to open one account to get both a checking and savings account. Unlike Ally, SoFi doesn’t offer money market accounts or CDs. But Ally can’t accept cash deposits at all, and SoFi accepts cash deposits at select retail locations for a $4.95 fee.

Ally offers:

  • Ally Savings. The Ally Savings account has no monthly fees, no balance requirements and no messy APY tiers. You’ll earn up to 3.8% APY on all balances, but there’s no way to make cash deposits. It features its own digital envelope budgeting tool called “buckets,” which allows you to sort your savings goals.
  • Ally Spending. No monthly maintenance fees, opening deposits or overdraft fees. There are also no fees for any incoming wires, cashier’s checks or ATM fees within the Allpoint network. The Ally Spending account also offers 0.1% to 0.25% APY based on your balance, features a budgeting tool and works together with the savings account for roundups. You can also get up to $10 in out-of-network ATM fee reimbursements per month.
  • Ally CDs. Ally offers a variety of CDs, none of which require an opening deposit. It offers rate boosts for renewing and no-penalty CD options, and rates are as high as 4.2% APY.
  • Money market account. Ally’s money market account made our list of the best money market accounts (MMAs). It earns 3.85% APY on all balance tiers and has no monthly fees, overdraft fees or incoming wire fees. There are also no excessive transaction fees, and you’ll get a debit card and checkwriting privileges.

SoFi offers:

  • SoFi Checking and Savings. It’s a hybrid checking and savings account with no monthly fees or opening deposit requirements. Checking balances earn 0.50% APY with no balance requirements. The savings balance earns up to 4.00% APY when you set up direct deposit or deposit at least $5,000 per month. If you don’t meet the requirements, the APY drops to 1.20%. The account also comes with up to 20 “vaults,” so you can separate your savings goals, similar to the Ally’s Spend account buckets.

Borrowing

SoFi and Ally offer similar lending options. Both banks offer mortgages, refinancing, auto loans, personal loans and business credit, but Ally offers three more credit card options.

SoFi offers:

  • Secured and unsecured loans. Browse personal loans, home loans, student loans and home equity loans. It also offers small business loans and a variety of refinancing options such as auto loans, student loans, cash-out refinance and mortgage refinancing.
  • SoFi Credit Card. Offers unlimited 2% cash back, up to 3% cash back on SoFi Travel purchases, and has no annual fee.

Ally offers:

  • Secured and unsecured loans. Offers personal loans, mortgages, refinancing and auto loans. Ally also offers small business lending and resources.
  • Credit cards. There are four different Ally personal credit cards: Ally Platinum, Ally Everyday Cash Back, Ally Unlimited Cash Back and Ally Unlimited Cash Back for Nurses & Educators.

Investing

Both SoFi and Ally feature investing and retirement planning tools.

  • Ally investing. Ally’s investment platform offers self-directed trading, robo portfolios and personal investment advice. It has many investment options, including stocks and exchange-traded funds (ETFs), commission-free ETFs, bonds, mutual funds, and margin accounts. It also offers IRAs.
  • SoFi Invest®. SoFi offers an online investing platform where you can invest in stocks, ETFs, mutual funds and alternative asset funds. It also offers traditional, ROTH or SEP IRAs.

SoFi Vaults vs. Ally Buckets

Both SoFi and Ally Bank offer subaccounts to sort savings goals, or simply organize your spending. Ally lets you make 30 Buckets, while SoFi allows for 20 Vaults, and both banks offer savings round-ups. Round-up features rounds up debit card purchases, depositing the difference into your savings automatically.

With Ally’s Buckets, you can set specific goals by selecting a target savings amount and choosing a date to reach it. Ally also has another tool called “Surprise Savings,” which analyzes spending patterns to identify safe-to-save amounts and automatically transfers those funds into savings.

How SoFi and Ally’s fees compare

The only real fee difference comes down to foreign transactions. SoFi’s Mastercard charges a low 0.2% foreign exchange convenience fee, and Ally has a 1% foreign exchange rate fee.

Other than that, SoFi and Ally are nearly identical in fees — or lack of them. Neither charges monthly maintenance fees on its personal accounts, they use the same free Allpoint ATM network and they don’t require opening deposits. But unlike SoFi, Ally also offers up to $10 in out-of-network ATM reimbursements per month and doesn’t require an opening deposit on its MMA or various CD offerings.

But SoFi allows unlimited savings transactions, and Ally only allows up to 10 withdrawals or transfers with its savings account — which is still higher than the typical six monthly transactions you’ll find at other banks.

Also, while Ally does have a transaction limit, there are no excessive transaction fees, and you can make unlimited transactions between your savings buckets.

What customers say about Ally and SoFi

Ally has an A rating with the Better Business Bureau (BBB), and SoFi holds the highest rating of A+. These ratings are based on a company’s responsiveness to customer complaints, as well as the volume of complaints they receive. While SoFi has a slightly higher BBB rating, it’s gotten over double the number of complaints at around 1,700, and Ally’s only received a little over 500.

The majority of these two banks’ complaints are typical banking grievances, such as struggling to contact customer support — a common complaint we see with digital banks without physical branches. Other common complaints are about frozen accounts due to fraudulent or suspicious activity, disappointment with being denied financing or billing issues.

What do people on Reddit say?

On Reddit, SoFi receives decent marks, with customers saying they like the convenience of the hybrid account, its high APYs and referral bonuses for various products. Redditors also talk highly of Ally, with most saying it’s a solid online bank with high APYs and few fees, and many note it has fast and responsive customer service.

Final verdict: Tie

You really can’t go wrong with SoFi or Ally. Both banks have no monthly fees or deposit requirements on their personal accounts, support joint accounts, offer 24/7 phone support, have envelope budgeting features, investing options, interest-bearing checking accounts and more. All in all, they have more in common than they differ.

If you’re after convenience and want to make cash deposits, SoFi might be better. You can also get a savings and checking account by opening just one account, and both your checking and savings balance earn interest when you meet deposit requirements. But it doesn’t accept or send international wire transfers, and it doesn’t offer CDs or MMAs.

Ally might be the better option for savings products. The 3.8% APY on savings is slightly lower than SoFi, but there are no deposit or balance requirements to earn that rate. It also offers more savings products, including a high-yield MMA with a debit card, an interest-bearing checking account and multiple high-yield CDs with no opening deposit requirements.

SoFi at a glance

SoFi is better if you need to make cash deposits and want the convenience of opening one account for checking and savings.

Pros
  • $0 monthly fees on checking or savings
  • Accepts cash deposits for $4.95 fee
  • High APYs and cash back
  • 24/7 customer phone support
  • Unlimited savings transactions
Cons
  • No international wires
  • No CDs or MMAs
  • 0.2% foreign Mastercard convenience fee
  • Deposit requirements for best savings APY

Ally at a glance

Ally is best if you’re looking for high-yield accounts for savings, checking, CDs and MMAs.

Pros
  • $0 monthly fees on checking or savings
  • High APYs on savings, CDs, MMA and checking
  • No APY tiers or deposit requirements
  • Free domestic and international incoming wires
  • Envelope budgeting on checking and savings
Cons
  • 1% foreign ATM fee
  • 10 savings transactions per month
  • No cash deposits

Alternatives to SoFi and Ally

If you prefer online banking but SoFi and Ally aren’t for you, you’ve got plenty of alternative options.

  • Upgrade. Similar to SoFi and Ally, Upgrade is a fintech company with banking services. The Upgrade Rewards Checking Plus account has no monthly fees and offers cashback rewards.
  • Current. This fintech company offers banking services through its banking partner. It has somewhat limited personal banking offerings similar to SoFi but comes with many perks. With Current, you’ll enjoy no monthly fees, savings pods and rewards, and cash back. There’s also a credit-building card called Current Build featuring paycheck advances and no APR.
  • Capital One. A primarily online bank, Capital One is a full-service bank offering credit cards, checking, savings and CDs. It also offers a variety of business banking products, mortgages, auto loans and business credit.

See how even more bank accounts stack up:

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To make sure you get accurate and helpful information, this guide has been edited by Alexa Serrano Cruz as part of our fact-checking process.
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Written by

Editor, Banking

Bethany Hickey is the banking editor and personal finance expert at Finder, specializing in banking, lending, insurance, and crypto. Bethany’s expertise in personal finance has garnered recognition from esteemed media outlets, such as Nasdaq, MSN, Yahoo Finance, GOBankingRates, SuperMoney, AOL and Newsweek. Her articles offer practical financial strategies to Americans, empowering them to make decisions that meet their financial goals. Her past work includes articles on generational spending and saving habits, lending, budgeting and managing debt. Before joining Finder, she was a content manager where she wrote hundreds of articles and news pieces on auto financing and credit repair for CarsDirect, Auto Credit Express and The Car Connection, among others. Bethany holds a BA in English from the University of Michigan-Flint, and was poetry editor for the university’s Qua Literary and Fine Arts Magazine. See full bio

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