In this guide

  • Our verdict
  • How we rated J.P. Morgan Personal Investing's investment features
  • What is J.P. Morgan Personal Investing
  • J.P. Morgan Personal Investing fees
  • J.P. Morgan Personal Investing investment choice and stocks
  • Is J.P. Morgan Personal Investing safe?
  • J.P. Morgan Personal Investing account types and products
  • J.P. Morgan Personal Investing ease of use
  • J.P. Morgan Personal Investing tools, resources and features
  • Frequently asked questions
  • Your reviews

Our verdict

J.P. Morgan Personal Investing (previously Nutmeg) is a platform with a long-standing reputation, plenty of ready-made portfolio options and multiple account types.

Nutmeg was a trailblazer in the robo-advisor space and now, rebranded to J.P. Morgan Personal Investing, it continues to develop and innovate with its suite of ready-made portfolios. The platform offers plenty of portfolio options, many more than some of its competitors.


With J.P. Morgan Personal Investing, you’re able to choose from a range of investment styles, whether that’s a fully managed, socially responsible or fixed allocation portfolio. You can also explore thematic investing or its Smart Alpha portfolios powered by J.P.Morgan Asset Management. The percentage fee varies based on your investment style and portfolio size - the costs are competitive but not the cheapest.


Along with a variety of ready-made investment options, J.P. Morgan Personal Investing also offers a wide range of account types to choose from, with just about every tax-efficient account type covered. If you’re looking for a robo-advisor platform, you’ll struggle to find a more comprehensive option than J.P. Morgan Personal Investing.

Pros

  • Quick to set up and simple to use
  • A range of globally diverse portfolios
  • Huge choice of tax-efficient accounts
  • Trusted and reputable brand backed by JPMorgan

Cons

  • Fee structure could be simpler
  • No ability to invest in individual stocks
  • Costs aren’t as low as some competitors
  • Might be too simple for experienced investors

In this guide

  • Our verdict
  • How we rated J.P. Morgan Personal Investing's investment features
  • What is J.P. Morgan Personal Investing
  • J.P. Morgan Personal Investing fees
  • J.P. Morgan Personal Investing investment choice and stocks
  • Is J.P. Morgan Personal Investing safe?
  • J.P. Morgan Personal Investing account types and products
  • J.P. Morgan Personal Investing ease of use
  • J.P. Morgan Personal Investing tools, resources and features
  • Frequently asked questions
  • Your reviews
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How we rated J.P. Morgan Personal Investing's investment features

FeatureRatingDetails
Fees 9.1 Excellent J.P. Morgan Personal Investing offers excellent value and is quite cheap across the board.
Investment choice 5.9 Standard It offers a limited range of investments.
Safety and security 10 Excellent J.P. Morgan Personal Investing offers a secure and safe place for people to invest.
Account types and products 10 Excellent The platform offers a wide range of account types and options.
Ease of use 10 Excellent J.P. Morgan Personal Investing offers an excellent investing experience that most customers seem happy with.
Tools, resources and features 6.7 Standard J.P. Morgan Personal Investing keeps things simple but is lacking in some investing tools and resources.

What is J.P. Morgan Personal Investing

Previously known as Nutmeg, which was was founded in 2011 and is the largest digital wealth manager in the UK.

Who might J.P. Morgan Personal Investing suit?

This platform is going to be best-suited for those who want a straightforward platform and a decent selection of ready-made portfolios and investing styles to choose from.

If that’s not you, why not compare share trading platforms to find the right fit to match your style.

George Sweeney, DipFA's headshot
Hands-on test: I tried out J.P. Morgan Personal Investing's investing app and platform

"J.P. Morgan Personal Investing has more portfolio options than most other robo-advisors and I like that it’s not just geared towards absolute beginners either. As a more experienced investor with a high risk tolerance, I can also use its thematic styles for some added spice.

I also like that you can quickly get a clear snapshot of your portfolio’s allocation, projected value and social responsibility score. However, one thing that’s super frustrating is that you can’t sell investments or make withdrawals from the J.P. Morgan Personal Investing app. And unfortunately, the whole app experience is a little bit vanilla. I actually prefer the desktop interface. J.P. Morgan Personal Investing’s app is clear and simple for sure, but it has its limitations."

Deputy editor

J.P. Morgan Personal Investing fees

Fees score 9.1 Excellent
Platform feeFully managed/Socially responsible/Smart Alpha/Thematic investing portfolios 0.75% up to £100,000 (0.35% beyond)
Fixed Allocation portfolio 0.45% up to £100,000 (0.25% beyond)
UK sharesN/A
US stocksN/A
International sharesN/A
Funds/ETFs0.17% – 0.32% (ongoing, plus market spread of 0.04%)
Foreign exchange (FX) fee£0
Regular investingYes
Withdrawal/deposit fee£0
Inactivity fee£0

Overall, J.P. Morgan Personal Investing provides excellent value (even though there are limitations around investment choice). The platform fee you’ll pay will depend on the size of your portfolio and the option you opt for.

There’s no minimum monthly fee, but you need at least £500 (£100 with some accounts) to invest in a J.P. Morgan Personal Investing portfolio. The percentage fees shown are annual costs, but they’re worked out and charged to your account on a monthly basis.

We’re big fans of the fact that J.P. Morgan Personal Investing doesn’t charge additional fees to make use of all the account types on offer either, making this platform an excellent place to hold all your tax-efficient accounts in one spot.

The funds themselves have ongoing fees which are charged on top of your J.P. Morgan Personal Investing platform fee (along with a small market spread fee). There’s no inactivity, withdrawal, or deposit fees – so you’re not bound into any restrictions if you want to give J.P. Morgan Personal Investing a try.

J.P. Morgan Personal Investing investment choice and stocks

Investment choice score 5.9 Standard
Asset options1
Markets1 (global funds)
Number of investments30+
Number of ETFs/funds30+
Fractional shares
Minimum deposit£500 (GIA/ISA/Pension)
£100 (LISA/JISA)
Minimum investment£1 (after initial investment)

J.P. Morgan Personal Investing has limitations when it comes to investment choice, but that’s by design. If you want to access thousands of investment options, you should check out another platform. If you wanted a limited choice that’s not overwhelming, J.P. Morgan Personal Investing might be the platform for you.

There are still a few different types of investment portfolios that you can choose with J.P. Morgan Personal Investing to give you some flexibility around assets.

Is J.P. Morgan Personal Investing safe?

Safety and security score 10 Excellent
Biometric login/2FA
FCA regulated
FSCS protection
SSL certificate
Public company

J.P. Morgan Personal Investing is regulated by the Financial Conduct Authority (FCA) and you’ll also be covered by the Financial Services Compensation Scheme (FSCS), which means you are covered for up to £120,000 if J.P. Morgan Personal Investing ever goes bust.

To keep your funds safe, J.P. Morgan Personal Investing uses State Street as a “custodian bank”. It’s one of the world’s largest custodians and holds your investments in a segregated account for extra security and never lends your assets.

Connections to J.P. Morgan Personal Investing’s website are protected with TLS encryption, and it offers 2-step verification to keep your account secure.

For further peace of mind, J.P. Morgan Personal Investing is part of one of the world’s biggest banks, JPMorgan Chase, which is publicly listed on the New York Stock Exchange (NYSE).

J.P. Morgan Personal Investing account types and products

Account types and products score 10 Excellent
General investment account (GIA)
Stock and shares ISA
Self-invested personal pension (SIPP)/private pension
Lifetime ISA (LISA)
Junior ISA (JISA)/Junior SIPP (JSIPP)
Business Account
Interest on cash balances

The range of accounts J.P. Morgan Personal Investing offers means it can compete with all of the big players in the investing space. It allows user to invest using a variety of accounts and tax wrappers, including:

J.P. Morgan Personal Investing ease of use

Ease of use score 10 Excellent
Apple iOS rating4.8/5
Google Play rating4.5/5
Ways to contact customer servicePhone, in-app chat, secure messaging, email, post and in-person
UI/UXGood
Desktop or mobile appBoth

J.P. Morgan Personal Investing scored pretty perfectly in our ease of use assessment. You can contact the customer service team in just about every way you can imagine, even showing up to the offices for in-person appointment if necessary.

Overall, customers seem to really enjoy the platform on mobile and desktop – we tend to agree. J.P. Morgan Personal Investing has built a brilliant app and there’s lots of cool features, including linking it up with your Chase current account (if you have one).

On the App Store, J.P. Morgan Personal Investing scores 4.8 out of 5, and on Google Play it has a slightly lower 4.5 out of 5 (last updated: December 2024).

J.P. Morgan Personal Investing tools, resources and features

Tools, resources and features 6.7 Standard
Analysis features
Tools for investing/trading
Social features
Learning resources
Additional Features

With the goal of keeping things simple, v has a limited range of tools and resources apart from its learning materials.

More may be added in future but probably not. The whole point of J.P. Morgan Personal Investing is to keep things straightforward, but if you want an investment account with plenty of bells and whistles, you may want to look elsewhere.

Frequently asked questions

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.
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