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Christmas comes around quicker every year. Although it’s mostly known as a time for spending money and emptying out your pockets, you could use this festive period as a potential time to make money by investing in Christmas stocks. Whether you’re looking at top shopping stocks or hoping for a “Santa Claus rally”, buying Christmas shares can be a gift for yourself.
8 Christmas stocks to watch
We round up a selection of UK and US shares related to Christmas.
- Marks & Spencer (MKS)
- Next (NEXT)
- Sainsbury’s (SBRY)
- Amazon (AMZN)
- Target (TGT)
- Etsy (ETSY)
- eBay (EBAY)
- TJ Maxx (TJX)
How to invest in Christmas stocks
- Choose stocks to invest in. You can check out some Christmas stocks below and find out more about them.
- Choose an investment platform. You’ll need one that lets you invest in the stock exchange that your chosen stocks are listed on.
- Sign up and fund your account. You might need to wait for your account to be verified and for your funds to hit the account before you can begin.
- Find your chosen stock. You can search its name or ticker.
- Review and buy. It’s as easy as that!
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UK Christmas stocks
If you want to invest in Christmas stocks a little closer to home, there are some UK Christmas stocks that you can invest in, such as:
Marks and Spencer
The British retailer is an old-faithful for many of us when Christmas rolls around. With all sorts of products on its offer – from clothing to fancy food – it might be considered a perfect Christmas shopping destination. And who could argue that partnering with Mark Wright and Spencer Matthews wasn’t a stroke of genius? Its shares are listed on the London Stock Exchange and it’s part of the FTSE 250.
Next
Next is one of the most popular British fashion, beauty and homeware retailers, and its after-Christmas sale is the stuff of dreams/nightmares depending on your point of view. The stock is listed on the London Stock Exchange and is part of the FTSE 100 index.
Sainsbury’s
There’s no Christmas without food and Sainsbury’s is one of the top British providers of that. The stock is listed on the London Stock Exchange.
US Christmas stocks
If you're interested in investing in the industry, take a closer look at what companies in this industry do and how the stocks have historically performed. Keep in mind that positive past performance doesn't guarantee that a stock will continue to rise in the future.1. Amazon-com (AMZN)
Amazon. com, Inc. engages in the retail sale of consumer products, advertising, and subscriptions service through online and physical stores in North America and internationally.
Amazon-com is listed on the NASDAQ, has a trailing 12-month revenue of around USD620.1 billion and employs 1,551,000 staff.
- Market capitalization: $2,318,768,013,312
- P/E ratio: 47.1197
- PEG ratio: 1.9073
2. Target Corporation (TGT)
Target Corporation operates as a general merchandise retailer in the United States. The company offers apparel for women, men, boys, girls, toddlers, and infants and newborns, as well as jewelry, accessories, and shoes; and beauty and personal care, baby gear, cleaning, paper products, and pet supplies. It also provides dry grocery, dairy, frozen food, beverages, candy, snacks, deli, bakery, meat, and food service; electronics, which includes video game hardware and software, toys, entertainment, sporting goods, and luggage; and furniture, lighting, storage, kitchenware, small appliances, home decor, bed and bath, home improvement, school/office supplies, greeting cards and party supplies, and other seasonal merchandise.
Target Corporation is listed on the NYSE, has a trailing 12-month revenue of around USD$107.3 billion and employs 415,000 staff.
- Market capitalization: $59,888,308,224
- P/E ratio: 13.8453
- PEG ratio: 1.8251
3. Etsy (ETSY)
Etsy, Inc. , together with its subsidiaries, operates two-sided online marketplaces that connect buyers and sellers in the United States, the United Kingdom, Germany, Canada, Australia, and France. Its primary marketplace is Etsy.
Etsy is listed on the NASDAQ, has a trailing 12-month revenue of around USD$2.8 billion and employs 2,420 staff.
- Market capitalization: $6,371,546,624
- P/E ratio: 28.898
- PEG ratio: 1.3783
4. The TJX Companies (TJX)
The TJX Companies, Inc. , together with its subsidiaries, operates as an off-price apparel and home fashions retailer in the United States, Canada, Europe, and Australia. It operates through four segments: Marmaxx, HomeGoods, TJX Canada, and TJX International.
The TJX Companies is listed on the NYSE, has a trailing 12-month revenue of around USD$55.6 billion and employs 349,000 staff.
- Market capitalization: $136,293,154,816
- P/E ratio: 28.5271
- PEG ratio: 2.5069
5. eBay (EBAY)
eBay Inc. , together with its subsidiaries, operates marketplace platforms that connect buyers and sellers in the United States, the United Kingdom, China, Germany, and internationally. The company's marketplace platform includes its online marketplace at ebay.
eBay is listed on the NASDAQ, has a trailing 12-month revenue of around USD$10.3 billion and employs 12,300 staff.
- Market capitalization: $30,708,690,944
- P/E ratio: 16.1486
- PEG ratio: 1.39
What’s the best Christmas stock?
Finder money expert George Sweeney answers
It’s hard to predict what stocks will come out on top each year and who will become the “stock-king” (couldn’t resist). You might buy an investment with high hopes for the holidays (as the US say) and then come January, you find you’d have rather bought socks instead of stocks.
Historically, December is an excellent month for the whole stock market, especially in the US. Rather than trying to pick out a seasonal winner, it might be better to go for a broader market investment like an exchange-traded fund (ETF) that tracks the S&P 500, for example. This way you’ll automatically get some exposure to the best US Christmas stocks that “sleigh” all the way from December to next year and beyond.
Historically, December is an excellent month for the whole stock market, especially in the US. Rather than trying to pick out a seasonal winner, it might be better to go for a broader market investment like an exchange-traded fund (ETF) that tracks the S&P 500, for example. This way you’ll automatically get some exposure to the best US Christmas stocks that “sleigh” all the way from December to next year and beyond.
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Read the full methodologyAll investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.
Bottom line
While it’s possible to turn a profit investing in Christmas stocks, keep in mind that — like any investment — Christmas stocks are not immune to risk. These stocks are subject to fluctuating conditions — especially taking into account that they’re time-sensitive investments, so carefully vet your picks before you invest. And if you’re new to investing, or if it’s been a while since you’ve taken a critical look at your investing accounts, compare brokers to make sure you’re getting the best features in your trading account.
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