Finder Awards

Finder is on a mission to help consumers make better decisions. We celebrate companies that create innovative products and services that make life easier, as well as those who provide outstanding service to their customers.

Finder holds two types of awards: the Customer Satisfaction Awards, held annually, and a series of Innovation Awards, which run throughout the year, focusing on a different sector each time.

Finder Customer Satisfaction Awards

We don’t decide the winners of these awards – you do!

For our latest Customer Satisfaction Awards, announced in January 2022, we surveyed the customers of hundreds of major companies across 16 categories in banking, credit, loans, share trading, mortgages, breakdown cover, insurance and TV streaming. We asked about their experience as a customer, and whether they would recommend the brand they use.

Methodology for the Customer Satisfaction Awards

Our most recent awards, held in January 2022, were based on the results of a customer survey carried out across 16 categories in December 2021. There were more than 18,000 customer responses overall, with a minimum of 750 in each category (and 350 in the business categories).

The survey asked respondents how satisfied they were with their provider (on a scale from one to five), and also whether they would recommend the brand to a friend or not. We turned these results into overall customer satisfaction star ratings, then shortlisted the top-performing brands for our awards, and identified the winning and highly commended companies in each category. If there was a draw between providers who had the same star rating, we used the recommendation score (that is, the percentage of customers who said they would recommend the brand to a friend) as a tie-breaker.

Finder Innovation Awards

Finder’s series of Innovation Awards recognise providers that are innovating in their chosen field, by bringing new and impactful features to the market and delivering beneficial services to their customers.

These awards run on a rolling basis throughout the year, focusing on a different sector each time. In September 2020, Finder revealed the winners of the first Investing & Saving Innovation Awards, and in December 2020, announced the results of the first Banking Innovation Awards. The Insurance Innovation Awards were launched in March 2021, followed by the Lending Innovation Awards in June 2021.

Methodology for the Innovation Awards

The shortlist of finalists in each category is selected by Finder’s subject area specialists, who identify providers from across the relevant industry that they feel are displaying key innovations in their field.

The shortlist is then passed to an independent, expert judging panel, who decide the winning and highly commended companies by assessing the finalists across three different criteria: uniqueness of innovation, impact in the market and value to customers.