Customers are spoilt for choice when it comes to banking. So much so, it can be confusing to navigate. There are not only many more banks to choose from compared to a decade ago, but also many different types, including the new breed of “challenger bank”, which are mainly digital-based.
Monzo was one of the first digital challenger banks to launch in the UK, hitting the market back in 2015.
Monzo is well known for its “hot coral” payment card and slick banking app, which includes its popular “pots” savings features, budgeting tools and spending notifications.
Its fee-free overseas spending has made Monzo a hit with customers. It‘s also consistently added new features to its app including Monzo Flex, its own buy now, pay later product and shared tabs, where you can split bills with friends and family.
The bank has branched out into joint accounts, premium current accounts and business accounts, and now has nearly 6 million customers in the UK.
Revolut opened its virtual doors in 2015, although unlike Monzo and Starling it doesn’t have a full UK banking licence, using a European one to operate here instead.
It operates through its mobile banking app and offers 4 tiers of current account – Standard, Plus, Premium, Metal. The monthly fees vary, with the more you pay the more your monthly limits increase on things like free ATM withdrawals. Revolut now also offers a kids’ card, Revolut <18 Account, where your child can have their own app and spending card.
Revolut also has a more international reach – it’s available in 35 countries and has 12 million personal banking customers across the world. It offers fee-free currency transfers in over 30 currencies for UK bank account holders.
Starling followed Monzo and Revolut and went live in 2017. Like its 2 main rivals, Starling’s big draw is its intuitive banking app, through which you can open a bank account.
Its current account is free and offers features such as spending insights, savings goals, cheque imaging, fee-free spending abroad plus an overdraft option.
Starling has expanded into savings and is now offering fixed savings accounts. It also has a business banking offering and a kids’ debit card, Starling Kite.
Monese is a digital banking app and card, which can be opened across Europe, including in the UK. It has the option of adding a Eurozone account alongside your UK account.
In the UK there is the free basic bank account (Simple), and 2 fee-paying ones (Classic and Premium) to choose from. You get the usual debit card with ATM and payment functionality, plus the ability to set up direct debits or foreign money transfers – though the monthly fee you pay determines your free payment limits.
Chase is a relative newcomer to the UK, launching in September 2021. However, it is part of the American banking giant that is JPMorgan Chase.
It has no branch presence in the UK, but it offers all the things you would expect from a digital bank, including 24/7 in-app support, budgeting features, no monthly fees and no charges for using the card abroad. Its main limitation is that you can’t deposit cash or cheques into the account.
Chase offers cashback on debit card spending, interest on current account balances, a linked savings account and interest on savings round-ups.
Zempler offers digital-only current accounts, available to manage through its app or online, and there are a couple of different fee-paying accounts to choose from.
Zempler specialises in offering accounts to customers with bad credit. You get all the standard features of a current account, such as a card, ATM withdrawals, direct debits and overdraft option. But it also aims to help build up your credit score by “lending” the monthly account fee to you, which you then pay back, counting as a timely repayment on your credit file.
A challenger bank is one that’s smaller and newer than a traditional bank. By newer, we mean that most challenger banks were founded after 2009 – so after the 2008 global financial crisis – and the vast majority were established after 2014.
Their plan is to compete with big banks such as HSBC, Lloyds, Barclays and NatWest. By offering cheaper deals, more flexibility, better service or all of the above, challenger banks hope to win over customers.
In a nutshell, challenger banks are trying to squeeze into the market and take opportunities that mainstream banks have been neglecting because of their size, relative market dominance and older technology systems.
It’s important to understand that just because a bank calls itself a “challenger” it doesn’t mean that it’s necessarily better for the consumer. It is true, however, that challenger banks usually bring some advantages.
Traditional banks are now starting to catch up on all of this, which is living proof that more competition means better service for consumers across the whole market.
So, is it all roses with challenger banks? Well, not necessarily. It really depends on your banking needs and preferences. While challenger banks bring many advantages, there are also some notable disadvantages.
Many challenger banks don’t have physical branches, which allows them to save money and offer better deals. This is true for some of the best challenger banks, such as Monzo and Starling Bank. If you bank with either of these, you can do most things through a mobile app.
But there are exceptions: Metro Bank, for example, launched in 2010 as a high-street challenger dedicated to better customer service, and now has 76 branches across England that stay open up to 12 hours a day.
Digital challengers are also coming up with new ways of establishing their physical presence across the UK. For example, Starling and Zempler allow you to deposit cash into your digital account at Post Office branches.
The trick to comparing challenger banks – or any personal finance service – is to know your needs and habits. There isn’t one bank that’s the best fit for everyone, so set your priorities, think about what you want to get out of your bank account and only then compare your options. We’ve put together a list of questions you can ask yourself to kick-start your research.
Once you know all this, you can then compare fees, rates and products knowing exactly what your priorities are to help find the best challenger bank for you. Don’t forget to look at what traditional banks offer as well – they may surprise you.
Many challenger banks have been designed to complement our modern lives, so it’s not a coincidence that they tend to score highly for customer satisfaction.”
It depends on the bank. The first thing to do is to check that the provider you’re looking at is actually a bank. That is to say, whether it has a full banking licence or not. If it does, your deposits will be protected up to £85,000, just as they are in a high-street bank, thanks to the Financial Services Compensation Scheme (FSCS).
If the provider isn’t a bank, it doesn’t mean your money isn’t safe, but it does mean that the level of protection isn’t the same. Always make sure that the provider is regulated by the Financial Conduct Authority (FCA). Many challengers hold an FCA licence to issue electronic money.
Challenger banks know that security is a big concern for their customers, so they usually take great care to ensure that customer data is safe and that apps and cards are well protected. However, if you are going for a digital-only account, it’s good practice to be aware in advance of what happens if you lose your card — can you block it or cancel it directly from the app? What if you lose your phone — would someone be able to access your banking app and your money?
In December 2023, Finder ran a customer satisfaction survey about current accounts. 750 people answered and told us how happy they were with their current account provider and whether they would recommended that brand to a friend or not. Here are the results:
| Banking provider | Customer satisfaction “would recommend” score |
|---|---|
| Chase | 100% |
| first direct | 100% |
| Starling | 100% |
| Monzo | 98% |
| Bank of Scotland | 98% |
| Nationwide | 96% |
| Revolut | 95% |
| NatWest | 91% |
| RBS | 91% |
| Santander | 91% |
| Lloyds Bank | 93% |
| Barclays | 90% |
| Virgin Money | 88% |
| Halifax | 96% |
| The Co-operative Bank | 84% |
| HSBC | 84% |
| TSB | 77% |
The Finder team roamed the streets of London to quiz the general public about whether they prefer cash or card. Paid content.
Valued at around £3.7 billion, and having 7.5 million customers, Monzo is a British startup success story.
With 30 million customers worldwide and 38.2 million app downloads, Revolut is one of the most successful online banks.
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