When comparing credit cards, one factor to consider is the annual percentage rate (APR), which shows the total cost of borrowing over a year. We look at the average credit card APR in the UK.
Quick overview
The average credit card APR in the UK is 35.55%.
The average credit card APR is 0.77% higher in December 2024 compared to December 2023.
The biggest monthly increase in the average APR was between September and October 2023, when it rose from 32.26% to 34.58%.
The average credit card interest rate in the UK (minus fees) is 26.34%.
What is the average credit card APR in the UK?
The UK average credit card APR in December 2024 is 35.55%, an increase of 0.77 percentage points from the average rate of 34.58% this time last year. This is down slightly from the average credit card APR in November 2024, which was 35.95%.
The average APR on credit cards had risen almost every month over the past year or two, with a 5.49% increase between January 2023 and November 2024. The steepest increase in the average APR was registered in October 2023, when the average APR rose from 32.26% to 34.58%.
What is the average APR for different types of credit cards?
The average APR (annual percentage rate) varies significantly based on the type of credit or charge card. We outline the average rates based on the type of card below.
Card type
Average APR
Business credit
37.42%
Balance transfer
25.53%
Frequent flyer
59.59%
Overseas
32.15%
Credit builder
36.11%
Rewards
43.44%
Purchase
29.97%
Student
29.40%
Supermarket
34.90%
Cashback
27.70%
For example, frequent flyer cards tend to come with high interest rates, although they allow you to earn bonus points for flights and travel upgrades, as well as other lifestyle benefits. This is similar to rewards credit cards, which typically offer a higher annual fee, because you are offered additional benefits such as cashback, gift cards and vouchers.
Credit builder cards also tend to have slightly higher interest rates than average because the companies will consider applications with a limited or poor credit history, so they charge a higher rate because of the additional risk involved. Meanwhile, student credit cards and balance transfer credit cards tend to have lower rates as they appeal to a different audience.
However, it’s worth noting there are exceptions, which can vary depending on the products currently available in the market.
What is the representative APR?
It’s important to keep in mind that not everyone who applies for a credit card will receive the representative annual percentage rate (APR) advertised. Instead, this is the advertised rate that applies to at least 51% of those who apply, but you might be offered a different rate depending on your individual application.
APR vs interest rate: What’s the difference?
The main difference between a credit card APR an interest rate, is that the interest rate is the cost of borrowing the principal amount, while the APR also includes an additional fees and charges so it almost always higher than the interest rate.
What is the average credit card interest rate in the UK?
The average credit card interest rate was 26.34% in December 2024. This has increased from 26.18% in November 2023 and increased significantly from 21.9% in January 2019.
The interest rate is also referred to as the purchase rate and is lower than the average APR because it does not include fees and other charges, which can be high for certain credit cards.
The Bank of England raised the rate of the central bank, also known as the base rate, throughout 2022 and 2023 until it hit 5.25% in August 2023. It held the rate at this high point for a while before it was lowered to 5% in August 2024. It is currently at 4.75% as of 19 December 2024.
Interest rates on financial products tend to go up in response to action taken by the Bank of England, and this includes credit cards, which is why the average APR saw a period of increasing.
This is because banks often pass on the increased cost of borrowing to consumers in the form of higher interest rates to maintain overall economic stability.
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Matt Mckenna
UK Head of Communications T: +44 20 8191 8806
Emily Herring is a Publisher at Finder specialising in credit-based products including credit cards and business and personal loans. Emily has recently joined the Investments team. She has a Masters in Creative Writing & Publishing and a Bachelor of Arts in Communication & Media. See full bio
Emily's expertise
Emily has written 148 Finder guides across topics including:
Sophie Barber is a content marketing manager for Finder in the UK after previously working as a content manager at a digital marketing agency. She has over 5 years experience in writing and publishing clear, concise and informative online articles for a variety of websites. See full bio
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Sophie has written 82 Finder guides across topics including:
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