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How to buy Netflix stock (NFLX)

Discover how to buy Netflix stock in 5 easy steps, view past price performance and see if now's a good time to buy.

Netflix, a leading global entertainment company headquartered in the US, revolutionized streaming services with its extensive library of movies, TV shows and original content.

Listed on the NASDAQ under the ticker symbol NFLX, Netflix reported a trailing 12-month revenue of approximately $32.7 billion, reflecting its substantial market presence and financial strength.
Read on to learn more about how you can invest in Netflix stock and capitalize on its growth potential.

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How to buy Netflix stock

  1. Choose a stock trading platform. Use our comparison table
  2. Open an account. Provide your personal information and sign up.
  3. Fund your account. Deposit funds into your account by linking your banking information or transfer funds from another trading account.
  4. Search for the stock name – NFLX. Search for the stock by name or ticker symbol.
  5. Buy the stock. Place your order. It's that simple.

Latest updates for Netflix

November 1, 2024: Guggenheim increased their price objective on shares of Netflix from $810 to $825 and gave the company a "buy" rating in a report on Tuesday, according to MarketBeat.

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Netflix stock price (NASDAQ: NFLX)

Use our graph to track the performance of NFLX stocks over time.

Netflix shares at a glance

Information last updated 2024-11-13.
Open$0.00
High$0.00
Low$0.00
Close$0.00
Previous close$0.00
Change $0.00
Change % N/A%
Volume 0
Information last updated 2024-11-08.
52-week range$442.60 - $798.22
50-day moving average $717.24
200-day moving average $646.03
Wall St. target price$764.34
PE ratio 44.0564
Dividend yield N/A
Earnings per share (TTM) $18.08

Is it a good time to buy Netflix stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Netflix price performance over time

Historical closes compared with the close of $805.44 from 2024-11-08

1 week (2024-11-06) 3.23%
1 month (2024-10-11) 11.43%
3 months (2024-08-13) 24.29%
6 months (2024-05-10) 31.85%
1 year (2023-11-10) 80.09%
2 years (2022-11-11) 177.61%
3 years (2021-11-12) 17.99%
5 years (2019-11-12) 175.83%

Is Netflix stock undervalued or overvalued?

Valuing Netflix stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Netflix's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Netflix's P/E ratio

Netflix's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 44x. In other words, Netflix shares trade at around 44x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

Netflix's PEG ratio

Netflix's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.5892. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Netflix's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

Netflix's EBITDA

Netflix's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $10 billion.

The EBITDA is a measure of a Netflix's overall financial performance and is widely used to measure a its profitability.

Netflix financials

Revenue TTM $37.6 billion
Operating margin TTM 29.61%
Gross profit TTM $12.4 billion
Return on assets TTM 11.84%
Return on equity TTM 34.71%
Profit margin 20.7%
Book value $53.15
Market Capitalization $340.5 billion

TTM: trailing 12 months

Netflix's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Netflix.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

Netflix's total ESG risk score

Total ESG risk: 21.55

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Netflix's overall score of 21.55 (as at 12/31/2018) is excellent – landing it in it in the 19th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like Netflix is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

Netflix's environmental score

Environmental score: 3.16/100

Netflix's environmental score of 3.16 puts it squarely in the 6th percentile of companies rated in the same sector. This could suggest that Netflix is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.

Netflix's social score

Social score: 10.56/100

Netflix's social score of 10.56 puts it squarely in the 6th percentile of companies rated in the same sector. This could suggest that Netflix is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.

Netflix's governance score

Governance score: 15.32/100

Netflix's governance score puts it squarely in the 6th percentile of companies rated in the same sector. That could suggest that Netflix is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.

Netflix's controversy score

Controversy score: 2/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. Netflix scored a 2 out of 5 for controversy – the second-highest score possible, reflecting that Netflix has, for the most part, managed to keep its nose clean.

Environmental, social, and governance (ESG) summary

Netflix Inc was last rated for ESG on: 2019-01-01.

Total ESG score 21.55
Total ESG percentile 19.25
Environmental score 3.16
Environmental score percentile 6
Social score 10.56
Social score percentile 6
Governance score 15.32
Governance score percentile 6
Level of controversy 2

Netflix share dividends

We're not expecting Netflix to pay a dividend over the next 12 months.

Have Netflix's shares ever split?

Netflix's shares were split on a 7:1 basis on 14 July 2015 . So if you had owned 1 share the day before before the split, the next day you'd have owned 7 shares. This wouldn't directly have changed the overall worth of your Netflix shares – just the quantity. However, indirectly, the new 85.7% lower share price could have impacted the market appetite for Netflix shares which in turn could have impacted Netflix's share price.

Netflix share price volatility

Over the last 12 months, Netflix's shares have ranged in value from as little as $442.6 up to $798.22. A popular way to gauge a stock's volatility is its "beta".

NFLX.US volatility(beta: 1.25)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Netflix's is 1.25. This would suggest that Netflix's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

Netflix overview

Netflix, Inc. provides entertainment services. It offers TV series, documentaries, feature films, and games across various genres and languages. The company also provides members the ability to receive streaming content through a host of internet-connected devices, including TVs, digital video players, TV set-top boxes, and mobile devices. It has operations in approximately 190 countries. The company was incorporated in 1997 and is headquartered in Los Gatos, California. .

Frequently asked questions

What percentage of Netflix is owned by insiders or institutions?
Currently 0.739% of Netflix shares are held by insiders and 86.296% by institutions.
How many people work for Netflix?
Latest data suggests 13,000 work at Netflix.
When does the fiscal year end for Netflix?
Netflix's fiscal year ends in December.
Where is Netflix based?
Netflix's address is: 121 Albright Way, Los Gatos, CA, United States, 95032
What is Netflix's ISIN number?
Netflix's international securities identification number is: US64110L1061
What is Netflix's CUSIP number?
Netflix's Committee on Uniform Securities Identification Procedures number is: 64110L106
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To make sure you get accurate and helpful information, this guide has been edited by Holly Jennings as part of our fact-checking process.
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Written by

Editor, Investments

Matt Miczulski is an investments editor at Finder. With over 450 bylines, Matt dissects and reviews brokers and investing platforms to expose perks and pain points, explores investment products and concepts and covers market news, making investing more accessible and helping readers to make informed financial decisions. Before joining Finder in 2021, Matt covered everything from finance news and banking to debt and travel for FinanceBuzz. His expertise and analysis on investing and other financial topics has been featured on CBS, MSN, Best Company and Consolidated Credit, among others. Matt holds a BA in history from William Paterson University. See full bio

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