How to buy Zebra Technologies Corporation (ZBRA) stocks

Zebra Technologies Corporation is a communication equipment business based in the US. Zebra Technologies Corporation shares (ZBRA) are listed on the NASDAQ and all prices are listed in US Dollars.

Its last market close was $280.79 – a decrease of 3.17% over the previous week. Zebra Technologies Corporation employs 9,900 staff and has a trailing 12-month revenue of around $5 billion.

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Zebra Technologies Corporation stock price (NASDAQ: ZBRA)

Use our graph to track the performance of ZBRA stocks over time.

Zebra Technologies Corporation stocks at a glance

• Key figures

Information last updated 2025-03-28.

Latest market close	$280.79
52-week range	$266.75 - $427.76
50-day moving average more info button	$336.25
200-day moving average more info button	$352.39
Wall St. target price	$391.60
PE ratio more info button	27.5825
Dividend yield more info button	N/A
Earnings per share (TTM) more info button	$10.18

Is it a good time to buy Zebra Technologies Corporation stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

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Is Zebra Technologies Corporation stock undervalued or overvalued?

Valuing Zebra Technologies Corporation stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Zebra Technologies Corporation's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Zebra Technologies Corporation's P/E ratio

Zebra Technologies Corporation's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 28x. In other words, Zebra Technologies Corporation shares trade at around 28x recent earnings.

That's comparable to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29).

Zebra Technologies Corporation's PEG ratio

Zebra Technologies Corporation's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.0395. A low ratio can be interpreted as meaning the stocks offer better value, while a higher ratio can be interpreted as meaning the stocks offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Zebra Technologies Corporation's future profitability. By accounting for growth, it could also help you if you're comparing the stock prices of multiple high-growth companies.

Zebra Technologies Corporation's EBITDA

Zebra Technologies Corporation's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $937 million.

The EBITDA is a measure of a Zebra Technologies Corporation's overall financial performance and is widely used to measure a its profitability.

Zebra Technologies Corporation financials

Revenue TTM	$5 billion
Operating margin TTM	17.09%
Gross profit TTM	$2.4 billion
Return on assets TTM	6.26%
Return on equity TTM	15.95%
Profit margin	10.6%
Book value	$69.62
Market Capitalization more info button	$14.4 billion

TTM: trailing 12 months

Zebra Technologies Corporation stock dividends

We're not expecting Zebra Technologies Corporation to pay a dividend over the next 12 months.

Have Zebra Technologies Corporation's stocks ever split?

Zebra Technologies Corporation's stocks were split on a 3:2 basis on 25 August 2004 . So if you had owned 2 shares the day before before the split, the next day you'd have owned 3 shares. This wouldn't directly have changed the overall worth of your Zebra Technologies Corporation stocks – just the quantity. However, indirectly, the new 33.3% lower stock price could have impacted the market appetite for Zebra Technologies Corporation stocks, which in turn could have impacted Zebra Technologies Corporation's stock price.

Zebra Technologies Corporation stock price volatility

Over the last 12 months, Zebra Technologies Corporation's stocks have ranged in value from as little as $266.75 up to $427.76. A popular way to gauge a stock's volatility is its "beta."

Beta is a measure of a stocks volatility in relation to the market. The market (NASDAQ average) beta is 1, while Zebra Technologies Corporation's is 1.679. This would suggest that Zebra Technologies Corporation's stocks are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

Zebra Technologies Corporation overview

Zebra Technologies Corporation, together with its subsidiaries, provides enterprise asset intelligence solutions in the automatic identification and data capture solutions industry worldwide. It operates in two segments, Asset Intelligence & Tracking, and Enterprise Visibility & Mobility. The company designs, manufactures, and sells printers that produce labels, wristbands, tickets, receipts, and plastic cards; dye-sublimination thermal card printers that produce images, which are used for personal identification, access control, and financial transactions; radio frequency identification device (RFID) printers that encode data into passive RFID transponders; accessories and options for printers, including carrying cases, vehicle mounts, and battery chargers; stock and customized thermal labels, wristbands, receipts, ribbons, plastic cards, and RFID tags for printers; and electronic sensors and temperature-monitoring labels. It also provides various maintenance, technical support, repair, and managed and professional services; fixed readers, RFID enabled mobile computers, and RFID sleds; tags, sensors, exciters, middleware software, and application software; and physical inventory management solutions, and rugged and enterprise-grade mobile computing products and accessories, as well as real-time location systems and services. In addition, the company offers barcode scanners and imagers, RFID readers, industrial machine vision cameras, and fixed industrial scanners; workforce management, workflow execution and task management, and prescriptive analytics, as well as communications and collaboration solutions; and cloud-based software subscriptions, retail, and robotics automation solutions. The company serves retail and e-commerce, manufacturing, transportation and logistics, healthcare, public sector, and other industries through direct sales force and network of channel partners. The company was founded in 1969 and is headquartered in Lincolnshire, Illinois.

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Frequently asked questions

What percentage of Zebra Technologies Corporation is owned by insiders or institutions?
Currently 0.858% of Zebra Technologies Corporation stocks are held by insiders and 92.462% by institutions. How many people work for Zebra Technologies Corporation?
Latest data suggests 9,900 work at Zebra Technologies Corporation. When does the fiscal year end for Zebra Technologies Corporation?
Zebra Technologies Corporation's fiscal year ends in December. Where is Zebra Technologies Corporation based?
Zebra Technologies Corporation's address is: 3 Overlook Point, Lincolnshire, IL, United States, 60069 What is Zebra Technologies Corporation's ISIN number?
Zebra Technologies Corporation's international securities identification number is: US9892071054 What is Zebra Technologies Corporation's CUSIP number?
Zebra Technologies Corporation's Committee on Uniform Securities Identification Procedures number is: 989207105

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